This week the Kroenke Organization announced its plans for a 52-acre development in Warner Center, which will be known as Rams Village at Warner Center. This is part of the nearly 100 acres in Warner Center acquired by the Kroenke Organization in 2022, including the defunct Promenade Mall, and will include the permanent headquarters and training facility for the Los Angeles Rams.
“As we embark on our 10th season back in Los Angeles, we remain committed to helping shape the future of this great city,” said Los Angeles Rams Owner/Chairman E. Stanley Kroenke. “Rams Village at Warner Center will continue to transform Woodland Hills by providing a vibrant gathering place for the community through publicly accessible open spaces, new entertainment venues, a retail village, and residential offerings. This is a tremendous opportunity to develop a dynamic destination and create the Rams permanent headquarters within the City of Los Angeles and we look forward to working with the City to turn this vision into a reality.”
Beyond the Rams headquarters, this proposed mixed-use neighborhood designed by Gensler will feature residential, retail, office space, hotel, indoor entertainment venues, and abundant parks and open space.
The 52 acres sit across all or portions of two blocks, which are surrounded by Erwin Street to the north, Canoga Avenue to the east, Oxnard Street to the south and Topanga Canyon Boulevard to the west. The new neighborhood will include links to surrounding areas through landscaping and design elements, including north to Topanga Village, a 600,000- square-foot vibrant, open-air lifestyle destination that offers a sophisticated blend of retail, dining, and entertainment, which the Kroenke Organization also acquired in 2022. Topanga Village will continue to operate through the development of this new neighborhood.
“Los Angeles is extremely proud to have the Rams announce their new home in the Valley along with new major plans and commitments that will benefit not only the San Fernando Valley, but our entire city,” said Mayor Karen Bass. “This proposed project will be transformative — bringing new jobs, new housing and a first-of-its-kind major entertainment venue to the San Fernando Valley. We are looking forward to working with Stan Kroenke, the Kroenke Organization and the Los Angeles Rams to bring new energy and excitement to the community as this development comes to life.”
The anchor of Rams Village at Warner Center will be the Rams permanent headquarters and training facility which will include more than 350,000 square feet of state-of-the-art facilities. The training facility will feature the two full-sized grass fields that are currently in place and the proposal calls for an additional 150,000 square foot indoor practice field that could seat up to 2,500 guests. The land currently houses the Los Angeles Rams temporary practice facility which opened in August 2024, and which will continue to be used through the construction of the permanent headquarters.
Adjacent to the Rams headquarters is proposed to be two indoor performance venues, one boasting 5,000 seats and one with 2,500 seats. These venues will serve as the ideal settings to bring a variety of new entertainment options to the heart of the San Fernando Valley, from concerts to awards shows. More than three million square feet of the development will be dedicated to a variety of residential concepts including high-rise, mid-rise and live-work. The proposed development calls for nearly two million square feet of retail, office space, a hotel, and the indoor performance venues.
Upon completion, Rams Village at Warner Center will provide more than four acres of Publicly Accessible Open Space (PAOS) as required by the Warner Center 2035 Plan. In addition to the required PAOS, the neighborhood will include an additional 5.5 acres of public spaces for the community to enjoy.
In addition to the public space amenities throughout the project, the overall plan includes sustainable features such as solar power generation, stormwater retention and reuse and LEEDTM-certified equivalency across all sites.
“I look forward to working hand in glove with our community as we take this big step toward bringing the Rams Village at Warner Center to fruition,” said Councilmember Bob Blumenfield. “The Rams have been incredible neighbors and I’m grateful to Stan Kroenke and the Kroenke Organization for continuing to make unprecedented investments in the West Valley. The jobs and economic development a project of this scale creates will be a game changer and I’m excited to continue down the road of building this transformative destination.”
Rams Village at Warner Center is located within the Warner Center 2035 Plan area, one of the most effective and innovative planning documents ever adopted in the City of Los Angeles and a product of extensive community collaboration. The proposed neighborhood is designed to conform with the provisions of the Warner Center 2035 Plan as well as local and state housing laws thus creating a vibrant, pedestrian oriented neighborhood within the Warner Center and Woodland Hills communities. Formal planning applications are expected to be submitted to the City of Los Angeles in the next several months.
Global Architecture firm Gensler spearheaded the plan’s overall design, including the new training facility for the Los Angeles Rams. Gensler’s Design Principal, Eric Stultz, said, “Rams Village at Warner Center is particularly exciting for Gensler as it unites our experience designing sports training facilities with vibrant mixed-use districts. Gensler is proud to partner with Stan Kroenke to bring this distinctive sports and entertainment-anchored district to life for the local community of Woodland Hills, the San Fernando Valley, and beyond.”
Since the Rams returned home to Los Angeles in 2016, players, coaches and front office staff have provided more than 5,000 hours of community service in the Woodland Hills and West Valley community alone.
For more information about the Rams’ impact on Woodland Hills and the West Valley to date, visit therams.com.
